Building Your List & Driving Traffic to Your Squeeze Page

By James T Maxwell

Your list is where the money is. Being an internet marketer you are already aware the way to make money is by building your email list. It's that essential, key component in being successful. So how are you supposed to generate the necessary traffic to your squeeze page to build this list? There are a few great ways, such as PPC, affiliate programs and article marketing.

Pay Per Click Marketing

PPC marketing could be the most efficient means of driving traffic. It's efficient because it is quick, as well as its tracking ability.

The goal with Pay Per Click marketing is to break even. You don't need to make much of a profit, because you're building your list. If you can get 100 people a day on your list and break even, you're doing incredibly well.

The trick to Pay Per Click success is continual testing and improvement. It's much easier to get something that's almost working to work than it is to try and start over doing something completely new.

Article Marketing

Article marketing is a less expensive, but slower means of getting traffic to your website. When it comes to article marketing, you end up paying with time instead of cash.

Here's how it works: You write a bunch of articles and submit them to article directories. Article directories are crawled regularly and your content will get indexed quickly. If you chose good keywords and used good SEO principles, your article will rank highly and you'll get traffic.

When you are starting out with article marketing, it generally involves a lot of work for a bit of traffic. Sticking to it however will turn that little bit of traffic into much more over time.

Affiliate Marketing

Here's the secret to affiliate marketing: Good statistics. Most Internet marketing experts agree that it's usually best to test your stats using AdWords or other marketing tactics before you approach potential affiliates.

There is definitely some refining which can be done when using PPC. Your best bet is doing any refinement before approaching your potential affiliates. Why you ask? Let's say an affiliate decides to promote your product and for some reason or another it doesn't convert, you have just burned your bridge forever. While on the other hand, if one of your affiliates promotes your product to their full ability and it does convert, they'll likely keep on with the promotion of your product regularly.

Furthermore, the big JV deals aren't going to come your way until you are able to handle the "big league". You must have the stats backing you if you wish to do business with those who are more experienced by far. They are not likely to take a gamble with you, resulting in them losing money.

Nobody wants to use their traffic to test someone else's marketing. You can't expect your affiliates to want to send you traffic unless you can provide solid statistics on how your page converts.

Getting Traffic to Your Squeeze Page

These are three of the top ways to get traffic your squeeze page. Pay Per Click, Article Marketing and Affiliate marketing once you're ready. Keep in mind that each one of these techniques alone has been responsible for many businesses's success. You don't need to do everything right. Just do one thing exceptionally well and you're off to a great start. - 16655

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